The key differences between non-alcoholic drinks and dealcoholized wine, breaking down how they’re made and why it matters. While many “non-alcoholic” options still contain up to 0.5% alcohol or are just juice-based mocktails, dealcoholized wine starts as real wine with the alcohol removed. But Pour Sports takes it a step further by using vacuum distillation to create a true 0.0% ABV wine, offering a clean, full-flavoured, and truly alcohol-free option for Toronto’s health-conscious and sober-curious community.

Pour Sport teamed up with Fit Factory Toronto for EMPOWHER: Women’s Only Workout & Social, an electrifying International Women’s Day 2025 event. The day was filled with high-energy workouts, live beats, and a vibrant post-workout social where women connected, celebrated, and toasted their achievements with our premium non-alcoholic wine. From sobriety milestones to fitness journey wins, we proved that mindful drinking and celebration go hand in hand.

At Pour Sport, we believe in celebrating your entire journey, not just the milestones. Whether you're living a sober-curious lifestyle, embracing mindful drinking, or simply enjoying a healthier way to celebrate, every step deserves a toast. Our premium non-alcoholic wine is perfect for honouring your growth, reflecting on your progress, and marking both big and small victories along the way. Cheers to celebrating your story with intention, one sip at a time!